Privacy Notice & Policy
Modyu Ltd (“we” and “us”) collects, processes and is responsible for personal data relating to our customers, those interested in our products and others. Our use of personal data is regulated by the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. We are responsible as ‘controller’ of that personal data for the purposes of data protection legislation.
We are a limited company registered in England & Wales with the following details:
• Company name: Modyu Ltd
• Company number: 14765912
• Registered office: 167–169 Great Portland Street, London, W1W 5PF
• Contact email: contactus@modyu.wandc.com.com
We are registered with the Information Commissioner’s Office (ICO) (www.ico.org.uk) as a data controller. You have the right to make a complaint at any time to the ICO if you are unhappy with how we handle your personal data.
However, we would appreciate the chance to resolve any concerns with you directly before you approach the ICO, so please contact us first at contactus@modyu.wandc.com.com.
This Privacy Notice and Policy applies to all processing of customer and potential customers’ personal data.
What Personal Data We Collect and Use
We may collect and process the following categories of personal data:
Collected from you directly (e.g. through purchases, contact forms, account sign-up, or newsletters):
• Identity Data: name, username, or similar identifier.
• Contact Data: billing and delivery address, email address, and phone number.
• Transaction Data: details about payments, refunds, and purchases.
• Profile Data: username, password, order history, interests, preferences, feedback, and communications with us.
• Marketing & Communications Data: preferences for receiving marketing from us and your communication preferences.
Collected automatically (e.g. from cookies and website use):
• Technical Data: IP address, login data, browser type/version, time zone, location, operating system, and device details.
• Usage Data: how you use our website, communications (email/social), products, and services.
Collected from voluntary contributions (e.g. social media):
• User Generated Content: images, videos, comments, and messages featuring, mentioning, or tagging Modyu.
We do not usually collect special categories of personal data (such as race, religion, health, or political opinions), nor do we collect information on criminal convictions and offences.
Lawful Basis for Processing
We process your personal data under the following lawful bases:
• Contract: to perform a contract we have entered into with you (e.g. fulfilling your order).
• Legitimate interests: where it is necessary for our business purposes and your rights do not override those interests (e.g. promoting our products, analysing website use).
• Legal obligation: where processing is required by law or regulation.
• Consent: if we rely on consent (e.g. certain marketing communications), you may withdraw it at any time.
Examples of Data Processing Activities
| Activity | Data Used | Lawful Basis |
|---|---|---|
| New website account | Identity, Contact, Profile | Perform a contract |
| Website order | Identity, Contact, Transaction, Profile | Perform a contract |
| Newsletter signup | Contact, Marketing & Communications, Profile | Legitimate interest – promote our products & services (in line with UK GDPR & PECR) |
| Order logistics & shipping | Identity, Contact | Perform a contract |
| General enquiries | Identity, Contact | Perform a contract |
| Web service providers | Identity, Contact | Legitimate interest – operate and maintain website |
| Social media (mentions, tags, posts) | User Generated Content | Legitimate interest – promote products & services |
| Website tracking | Technical, Usage | Legitimate interest – analyse website use |
Change of Purpose
We will only use your personal data for the purposes we collected it, unless we reasonably consider that we need to use it for another compatible purpose. If we need to use it for an unrelated purpose, we will notify you and explain the legal basis.
Marketing
We may use Identity, Contact, Technical, Usage, and Profile Data to determine which products and offers may be relevant to you.
If you are a customer, you will receive marketing communications from us unless you have opted out. Each time we contact you, you will be able to unsubscribe.
You can also object to marketing at any time by contacting us at contactus@modyu.wandc.com.com.
Cookies
We use cookies and similar technologies to improve your experience. You can set your browser to refuse some or all cookies, or to alert you when websites set them. If you disable cookies, some parts of our site may not function properly.
For more information, please see our Cookie Policy.
Your Rights
Under data protection laws, you have the right to:
• Request access to your personal data.
• Request correction of incomplete or inaccurate data.
• Request erasure of your data.
• Object to processing where we rely on legitimate interests.
• Request restriction of processing.
• Request transfer of your data to another provider.
• Withdraw consent at any time (where consent is relied upon).
If you wish to exercise any of these rights, please contact us at contactus@modyu.wandc.com.com.